Wed 30 Jul
|ZOOM
Wrangling The Algorithm - 30 July 10am BST
When we noticed a change in the algorithm that was dramatically affecting women's reach we set about a creative experiment to see what was going on and what we could do about it. Part 2 takes us down a whole new rabbit hole.
Time & Location
30 Jul 2025, 10:00 – 11:30 BST
ZOOM
Guests
About the event
In this session we will go over what we learned from our first experiments and impart some golden rules to get the algorithm on your side.
I went from 2,000 impressions a week to 180,000 in two weeks so they work.
But there are issues. Important ones.
Is it the algorithm? Or are powerful women being reported by humans? We'll explore some ways to examine and draw attention to this.
Are posts of women who are facing problems shown to more people than posts showing women empowered?
Why does a mansplainer in your comments give you more views? Is hate winning?